Amazon Prime Day has historically been a late winter sale reserved specifically for members of its subscription-based Amazon Prime service. In a normal year Prime Day kicks off in July with savings on a host of different kit, and yes, sometimes even PC gaming gear too. But this is no normal year, and so Bezos and Co. have delayed the two-day event until sometime later this year… but when?
Where else to find deals...
- Amazon Prime Day 2020 landing page
It's official: Amazon Prime Day 2020 in Australia will take place October 13 and 14. According to the official word from Amazon, it'll be the "longest" Prime Day the world has ever seen, and that seems especially true for Australia. Not only will we get Tuesday and Wednesday to pick through discounts, but we'll also have access to Amazon US deals until 6pm AEDT on Thursday, 15 October. That's 66 hours of deals. Are you ready? (Don't answer).
The sales event has arrived in the nick of time, given that Black Friday 2020 will arrive only a month later. Can Australians handle so many deals in quick succession? The jury is still out, but we're predicting: probably.
When is Prime Day 2020?
Amazon Prime Day will start on October 13, 2020 at 12am, and run until October 15, 2020 at 6pm. That is obviously a lot longer than a "day". October 13-14 is for deals sold expressly through Amazon Australia and the local outlets that sell through it, while the 15th will see access to the US store's discounted wares.
Early Prime Day Deals available now
Amazon has actually kinda kicked off Prime Day already, as soon as the initial announcement went live about the final dates, a couple of deals have started appearing on Amazon's own brand products.
Amazon Echo Dot (3rd Gen) + Fire TV Stick Lite | AU$89 (usually AU$138)
It's hardly a PC gaming must-have, but this 3rd generation Echo Dot is currently available with a Fire TV Stick Lite for a decent price. Good if you want a voice controlled speaker, even better if you want front row seats for Alexa's impending blossoming into sentience.
View Deal
Should I wait for Black Friday 2020 instead?
Thankfully, Amazon Prime Day 2020 won't take up the entire of October and will just be a two-day event, but will you be better off waiting for Black Friday, or will Prime Day offer better deals on the products you want?
As an exclusive Prime Members-only sale, you can expect that Amazon's own tech will be on offer with a heap of deals on Echo and Kindle hardware, but historically Prime Day has also seen a huge number of special offers on laptops too.
There will likely be a lot of discounts on things like PC accessories and peripherals too. Amazon Australia did feature a variety of discounts across other PC goodies last year (including graphics cards, CPUs and motherboards) and with new GPUs and processors arriving at the tail end of this year, it is possible that last-gen PC components might see some price cuts.
You will need an Amazon Prime membership to take advantage of any of the deals on Prime Day 2020, which isn't necessarily the case around Black Friday, but it's possible to sign up for an Amazon Prime membership with a free 30-day trial at any point, so you can wait until the day itself if desired.
We'll be keeping an eye on what's going on around Prime Day, whenever Jeff does decide to unleash the deals, so be assured that if there are any Prime Day PC deals worth shouting about, we'll be doing it here.
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